Purple Purse Challenge to address emergency domestic violence needs of survivors across state

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Gov. Matt Bevin and the Kentucky Coalition Against Domestic Violence (KCADV) today launched the Purple Purse Challenge, a statewide fundraising campaign to provide emergency assistance for survivors of domestic violence.

The governor’s announcement also kicks off Domestic Violence Awareness Month.

The challenge raises funds for the Purple Purse Emergency Fund, which is available to survivors served by KCADV’s 15 member programs. Last year, the fund provided more than $31,000 in emergency assistance to 91 survivors, an average of $340 per request. The majority (82%) of these funds were used for security deposits, utility deposits and rental assistance as well as vehicle repairs.

KCADV runs a nationally recognized Economic Empowerment Project that helps domestic violence survivors become self-sufficient. In addition to emergency assistance, KCADV serves 2,000 survivors annually with financial education, matched savings accounts, free tax preparation and credit building to help survivors get financially fit to live independently.

The Purple Purse Challenge, organized by The Allstate Foundation, aims to raise awareness and funds for organizations that promote the economic empowerment of DV survivors. The 2017 Purple Purse Challenge celebrity sponsor is Serena Williams. For more information about The Allstate Foundation Purple Purse Challenge click here.

During the month of October, KCADV invites you to raise awareness about domestic violence by wearing purple, liking and sharing KCADV on Facebook or donating to the Purple Purse Campaign

Founded in 1981, KCADV provides a strong voice on behalf of domestic violence victims and their children and administers $9.3 million in funds to the state’s 15 domestic violence programs (serving all 120 Kentucky counties). In FY2016, KCADV programs provided 3,949 survivors and their children with emergency shelter and transitional housing. The programs provided nonresidential services to 18,693 survivors and their children.

Text KCADVUPDATE to 22828 to join our email list.

From Kentucky Coalition Against Domestic Violence

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