A nonprofit publication of the Kentucky Center for Public Service Journalism

Rural Blog: Ky. sheriff, sick with COVID-19, says he should have worn mask; pleads with others to do so

The sheriff of a rural Kentucky county, stricken with covid-19, pleaded on Facebook Sunday for his readers to wear a mask. Grayson County Sheriff Norman Chaffins, a former state trooper, said he thought he got the coronavirus on a Western RV trip. “We maintained our distance as much as we could, but did not always wear a mask,” he wrote. “I am now paying the price.” Lauren and...

KHEAA Outreach turns to social media during pandemic to provide timely information

With schools closed because of the coronavirus pandemic, outreach counselors for the Kentucky Higher Education Assistance Authority have turned to social media to get information to students, parents and counselors. KHEAA Outreach has scheduled free Facebook, Twitter and Instagram sessions through the end of June to replace the in-person presentations the counselors normally conduct. “These sessions...

Lynn James: A long, isolated month of ‘firsts,’ thanks to pandemic, stay-at-homing, too much thinking

When we started this new decade, I envisioned the year 2020 as an exciting one. Did you? Little did we know how memorable this year will be for all the wrong reasons for the rest of our lives. The first quarter flew by with its normal ups and downs, some good times and some bad times. Then April came and went as time seemed to stand still with more bad than good for most of us. As the month of April...

Kentucky local food partners to host virtual CSA Fair from April 16-30 in response to COVID-19 pandemic

The Kentucky Department of Agriculture’s (KDA) Kentucky Proud brand is partnering with Bluegrass Farm To Table, the Organic Association of Kentucky, and the Kentucky Horticulture Council to host the first-of-its-kind “Kentucky Virtual Community Supported Agriculture (CSA) Fair” from April 16-30. “The KDA and local food partners are teaming up to support Kentucky families who have lost access...

Vanita Gupta: Facebook’s new policy gives politicians free rein to spread misinformation, inflame tensions

After Facebook was implicated in the 2016 election wreckage, the company made strides to shore up the platform against future harms to our democracy. But now, Facebook is sabotaging its own efforts through a new policy: the explicit exemption of politicians’ speech from its community standards. Since 2016, Facebook has maintained a “newsworthiness” exemption, meaning content that violates community...

Keven Moore: Office holiday parties are fun, but businesses need appropriate safeguards

It’s that time of year again – when office and businesses all across the country get together to eat, drink and be merry for their annual Holiday Party. Hollywood has scripted multiple classic movies with Christmas office parties into the plot from the 1947 classic “It’s A Wonderful Life,” starring James Stewart, the 1988 thriller “Die Hard,” starring Bruce Willis, and the most recent...

Meeting at Breeders’ Cup World Championships brings friends who were strangers together

By Mark Hansel KyForward managing editor A group of “friends’ who had never met got together at the Breeders’ Cup World Championships at Churchill Downs this weekend. They were brought together through the Thoroughbred Horse Racing Discussion (T.H.R.D.) Facebook page, which was formed in June of 2017. Some horse racing fans who had only communicated through the Facebook group Thoroughbred Horse...

Constance Alexander: Online resources can help in getting the straight scoop on complicated issues

“In today’s digital age, it can often be challenging for consumers to determine what information is truly reliable. But whether it goes by the name of ‘propaganda,’ ‘hype,’ or ‘spin,’ it is possible for news readers to identify ‘fake news’ and avoid it entirely.” So said Laura Harvey, a reporter for The Messenger, Madisonville’s newspaper, in a recent article about how discerning...

Explore Kentucky wineries and breweries with ‘Drink KY’ smartphone app, earn rewards as well

The Kentucky Derby is over. Spring has sprung (finally). It’s time to get out and explore the Bluegrass State. Your explorations may include some of Kentucky’s many small-farm wineries and locally owned craft breweries. The Kentucky Department of Agriculture has a free smartphone app that will help you find what you’re looking for, record notes of the beverages you sample, and earn rewards as...

1.3 million-plus Kentuckians had privacy breaches by social media network Facebook, reports Beshear

More than 1.3 million Kentuckians have been impacted by an alleged privacy breach by social media network Facebook, Attorney General Andy Beshear said. Beshear and a group of AGs sent a letter to Facebook CEO Mark Zuckerberg on March 26 asking for the number of users impacted by the breach. According to the information provided to Beshear by Facebook, the approximate number of Kentuckians affected...

Bevin uses social media to ask state workers to pressure lawmakers over troubled pension plan

By Mark Maynard Kentucky Today Gov. Matt Bevin turned to his Facebook page Saturday night to ask current and retired state workers to put pressure on lawmakers to act on the troubled public pension plan. Bevin’s four-minute video said if structural changes aren’t made, the teachers’ retirement system will be out of money in 12 to 15 years. “You should be very concerned,’’ he said. “I’m...

Beth Underwood: Take it from Fluffy Sugar Cakes, there are worse things than an airbrushed nose

If you spend any amount of time on social media — especially in the world of Facebook — you’re probably familiar with all the quizzes that float around. Whether they measure your intelligence, pick your perfect color, or assess your ideal career, these tests answer the questions that have stumped the world’s greatest scholars. Or at least it’s entertaining to pretend they do. One...

Beth Underwood: First step to recovery is admitting the problem, but let me check my phone first…

People say the first step to recovery is admitting you have a problem, so here goes. “Hello. My name is Beth and I may be a social media junkie.” The moment of truth came last Sunday morning. I was innocently journaling with a nice cup of coffee and minding my own business, thank you very much. On this particular day, things seemed to be off to a fairly good start. Weekend mornings are like that,...

Facebook founder Zuckerberg discovers innovation in rural education during visit to Hazard

Ron Daley Special to KyForward Facebook founder Mark Zuckerberg and members of the Chan Zuckerberg Initiative visited the Kentucky Valley Educational Cooperative (KVEC) in Hazard on Sunday. The visiting team was there to learn from students and teachers about the innovative learning taking place in K-12 schools across eastern Kentucky. The team spent the afternoon and evening at the mountain top KVEC...

Bevin launches new Instagram account to further expand his presence on social media

Gov. Matt Bevin has expanded his social media presence by launching an Instagram account on Wednesday. “Gov. Bevin will share content with Kentuckians that provides a unique, fresh outlook on his vision for the Commonwealth,” said Communications Director Amanda Stamper. “Followers are going to see a different side of the governor, and this office, as we experiment with the storytelling method...

Lyn Hacker: Sometimes our ‘friends’ turn out not to be our friends at all; can we find understanding?

I had a friend yesterday, but not this morning. She weighed in on my Facebook page about my people and my religion (of sorts). She insulted me and them until she ranted herself into a tizzy and unfriended me. But not before she started posting some really personal stuff that she had no right to do, which is where I drew the line. I had to respond (in exasperation), “Have you ever had a clue who...

Bevin’s Facebook video deriding state’s media representatives garners over 1 million views

By Tom Latek Kentucky Today FRANKFORT – A video of Gov. Matt Bevin berating Kentucky’s news media for what he described as “fake news” has gotten more than 1 million views. Bevin has made social media his primary outreach since becoming governor, often bypassing traditional media to speak directly to Kentuckians. “Don’t get outraged when I go around you and talk directly to people, because,...

Study shows spending lots of time on Facebook linked to depressive symptoms

  The social media site Facebook can be an effective tool for connecting with new and old friends. However, some users may find themselves spending quite a bit of time viewing Facebook and may inevitably begin comparing what’s happening in their lives to the activities and accomplishments of their friends.   According to University of Houston researcher Mai-Ly Steers, this kind of social...

Keven Moore on Insurance: Despite limits, social media key to emergency management

  If you talk to any military general schooled in the art of warfare, they will tell you that to win a war, you must control the communication of your troops and disrupt then eliminate your enemy’s ability to communicate. Communication is the key to survival in military conflict, as well as in many other endeavors, including marketing, commerce and public relations.   In the last few...

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In addition to great news and well-told stories, KyForward’s special Brand Marketing Group will help you build your brand in every way.   With the deep expertise of our team — and an extensive on-call group of seasoned professionals standing ready — we will customize your marketing services at a reasonable cost, unleashing an abundance of creative energy on your behalf.   Our...