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University of Kentucky MBA students develop market-entry solutions with World Trade Center Ky.

The World Trade Center Kentucky (WTC-KY) has partnered with the University of Kentucky’s Gatton College of Business and Economics for the eighth year for an intense three-day training session focusing on the major facets of international trade for MBA students. Valvoline returned for a second year as the Corporate Collaborator bringing forward “go-to-market” case studies that challenged students to develop solutions for entering China, Serbia, and Guatemala.

The program, led by Director of Training, Ian Mooers, with WTC-KY, and Jeanine Duncliffe with Louisville Forward, taught students about trade policy, market entry strategies, import/export transactions, and business culture. Also, students were introduced to careers in international business.

Lecturer and Project Connect Leader of the Gatton College of Business and Economics, Karl Gustafson said, “The WTC Kentucky has been a long time, trusted partner of our MBA Program. The Certificate in Global Commerce and Strategy program, that they manage and deliver for us, provides our MBA candidates with great exposure and a solid foundation in global trade and commerce.”

The World Trade Center and the University of Kentucky expressed appreciation to speakers from the local and regional business community including Valvoline for their active involvement in the program. Alan Black, who heads up the Valvoline Global Trade and Product Regulatory team commented, “Valvoline was honored to be chosen to participate in this wonderful program for the second year in a row. Our enthusiastic team of presenters were able to bring our ‘Hands-On Expertise’ to a variety of topics which Global Managers are faced with daily.”

“The World Trade Center is honored that the University of Kentucky has partnered with us on this program for the last eight years. This is a unique opportunity for MBA students to learn from practitioners with extensive international business experience,” said Interim Executive Director, Sherry Mulkins.

For information on this and other upcoming WTC-KY programs and
opportunities, please visit www.wtcky.com.

From World Trade Center Kentucky

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